꧟Google is making it easier for SMBs to launch YouTube ad campaigns in its first-ever YouTube Small Biz Day.

According to Google, 72% of small businesses in the US rely on YouTube to boost their online presence. Unfortunately, SMBs did have to fully wade into Google’s ad platform to launch a YouTube campaign, something that✱ smaller businesses may not have had the time⛄ or experience to tackle. With the new approach, things are .

We’re also committed to making it easier for small businesses to use video to reach their customers. Last year we introduced Video Builder, a free tool that allows small businesses to quickly set up a video ad using just two images and a logo. Today we’re introducing a faster, easier way to create video ad campaigns on YouTube. Just add the video ad, the audiences you want to reach and your budget to launch a campaign in minutes. And with the new mobile experience, you can now more easily measure campaign performance. Access the new experience today at .

The move should be a big help for SMBs, espe𝓰cially during a time when an online presence♓ is more important than ever.