Visa is abando💙ning its plans to acquire Plaid after the Department of Justice (DOJ) sued over antitrust concerns.
Visa announced in Ja🍒nuary 2020 its plans to purchase Plaid. While the smaller company is primarily known for a service that allows users to connect their bank accounts to various finance apps, the company was working on a service that would directly compete with Visa’s core business.
As a result, Visa’s move to purchase Plaid, to the tune of $5.3 billion, was widely seen as an attempt to stamp out a competitive threat from a smaller rival. The DOJ was conceꦫrned by that, especially given Visa’s dominance in its market, it to file a lawsuit.
According to , Visa has ended its takeover attempt, a decision the DOJ has hailed as “a victory for American consumers and small businesses.”